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Pointers & Blue Planet

‘‘This is my destination” reportage

This is an advertising-effective and successful reporting format for world destinations that has been enticing travel enthusiasts to new, unexplored destinations for years. A famous person from the German-speaking area represents these destinations in their most interesting fields such as sports, culture, nature, food, etc. The famous person is chosen together with the client and emphasis is placed on the tourist offer.

The reportage will also be placed on the YouTube channel Pointers Travel TV, which is visited daily by up to 10,000 people.

The production of this format involves 5 people from Blue planet TV production and 2 people from Pointers, video, and TV production department, who are also actively involved in the organization of production.

During the filming, the included destinations are promoted and information about the filming is placed on Pointers social networks, and in addition, they are promoted in the German-speaking markets. The destinations involved in the project are additionally promoted on the local and regional markets through the Pointers platform.

PRODUCTION

The production team of 5 people (Blue planet): camera, sound engineer, editor, production manager + 2 people from Pointers production
1 famous person + companion

GOAL

Presentation of your destination as an interesting tourist destination for the western market
Achieving better results in 2021 in the tourism sector after the corona crisis
A direct channel of presentation to tourists from the German-speaking area and beyond

TWO FORMAT LENGTHS ARE AVAILABLE:

22 Minutes NET, 7 days production
42 Minutes NET, 14 days production

In addition to the production of this type of reportage, it is promoted through numerous channels, achieving multi-million viewers:

Minimum 20 broadcasts on ANIXE auf Reisen (one of the most popular German travel video channels)
Broadcast on one of the most famous German channels: n-TV
Each show will be shown on RTL-Mediathek-online
Further broadcasts on the regional channel RNF (Metropolregion Rhein-Neckar, Mannheim) as well as: on RMTV in the metropolitan region Rhein-Main
Additional distribution via Waipu TV platform
The program is available via satellite throughout Europe and North Africa. It is mostly watched in countries where German is spoken, such as Germany, Austria, Switzerland, Northern Italy, etc.
A constant presence on Amazon Prime channel "video-on-demand"
A constant presence on the Samsung TV Plus channel
Further broadcasts are planned for each of the leading German broadcasters

Services that the partner receives

Organization of the recording plan
Editorial and technical project management + planning
Communication with all actors involved in the recording
Coordination and agreement with each included destination before arriving at the destination
Editor, production manager, camera team with HD technology, including additional equipment
Creating a written recording plan with all the details
Organization during filming
Complete material processing - editing
Submission of music, tones, editing, directing, graphic elements
Broadcasting space + announcement via PRESS service, website, Teletext
Material on Hard Disk
Filming with a Quadrocopter
Promotion of the destination in the local and global market through the Pointers platform